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POSITIONING Sirdata is an innovative French company that provides its clients with the guarantee of reaching captive or purchase intents audiences through targeting that is respectful of users' choices, whether through contexts and its cookieless predictive tools and/or through tracers and consent management. For nearly a decade, Sirdata's technologies have analyzed, structured, processed and made activatable audiences and signals useful to the advertising and content industry. OFFERS / SOLUTIONS Our teams support all of our clients in their data strategies to optimize the targeting of their advertising campaigns. We enable brands and their agencies to address their messages and innovate according to the evolutions of the digital market. Given all the changes, legal and technical, to which adtech and martech companies must adapt, Sirdata brings its new technologies in response to the disappearance of current standards, and in full compliance with the various regulations on personal data protection. SOLUTIONS FOR ADVERTISERS, AGENCIES AND PUBLISHERS - Audience Targeting : Audience targeting with or without cookies - Audience Insights : Data Enrichment - Contextual Targeting : Contextual and semantic targeting - Privacy Solutions : User Consent management - Monetization Suite : Optimizing publisher revenues

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